Snapchat Prepares Games, AR, to New Content to Compete with Instagram

Compared to Instagram, Snapchat is indeed somewhat unpopular. Do not want to continue to be left behind by competitors who also often cheat on its features, Snapchat began to improve. There are at least two strategies prepared. First is a special application update on the Android stage. Snapchat is not a favorite application on Android, because Snapchat often keeps a lot of bugs that cause the application to run slow and its performance does not satisfy the user.

Now, Snapchat has updated its application on Android, offering faster and maximum performance. Even though the interface hasn't changed much, but Android users will no longer feel left behind with iOS users. Second Snap Games game, Snapchat also released several new worked in applications. This new line of applications is the new increased reality (AR) for features of focal points, original Snapchat content, amusement multiplayer, and features to integrate Snapchat Stories with other applications such as Tinder.

For gaming, there is a Snap Games application that offers six games that are supported by the voice conversation feature directly. Thus, users can play amusement while chatting in groups.

While with the new AR on Snapchat there are several features offered. For example, users will be able to solve math problems by pointing the camera Snap to the question. The integration and unique content of AR Snapchat is also integrated with the Amazon.com online store to make it easier for users to shop. They simply take a picture or scan standardized identification to see the specifications of the item before buying it. Integration is also done with the Shazam music scanning application to identify songs.

In addition, Snapchat also provides a Snapkit engineer pack for developers to integrate Snapchat into their applications. Also read: Here's How to Post Instagram Stories and Photos from a Computer One that has been executed is integration with Tinder. With the Snapkit implementation, users can upload their Snapchat Stories to the Tinder profile. The same thing was done by Netflix. This entertainment stage uses Snapkit as a means for Snapchat users to show off what they are watching on Netflix to Snapchat Stories. The feature is actually also available on Instagram Stories.

Snapchat also prepares 10 new original content that will be present in the service of streaming Original Snap content. Previously, Snapchat has also released several sequential types of content on Snap Original, one of them titled Endless Summer. Snapchat boasted, the sequential was quite in demand with 28 million exceptional watcher viewers, as the news was taken from The Next Web, Tuesday (9/4/2019). There is also another sequential namely The Dead Girls Detective which is also claimed to be pretty much watched. Snapchat is now known to have 186 million daily active users, still far below Instagram Stories, which earlier this year collected 500 million daily active users.